Issue 58: A regional gateway for the electronics sector

When Jebel Ali Free Zone (Jafza) opened its gates to business under the Ruler’s Decree in January 1985, we had 19 initial companies.

As we enter and progress through 2020, there’s a rising market expectation that the electronics and electrical sector will gain momentum in the run-up to Expo 2020. As the Premier Global Trade Partner of Expo 2020 Dubai and frontline growth engines of the economy, DP World will continue to play a leading role in enhancing various investment opportunities through added- value initiatives, incentives and competitive capabilities.

Among the early customers was one of the world’s electronics giants, Sony, who from the onset foresaw the benefit of setting up their Middle East operations in Jafza.

Since then, Sony Middle East and Africa FZE, a 100 percent subsidiary of Sony Corporation, Japan, has grown into an empire of 273 accredited third-party service centres, reinforcing Sony’s presence in key markets in the region.

Jafza has no better testimonial to its strength and leadership position as a business enabler from the electronics and electrical sector operating within its premises. Today, we’re home to a broad range of global brands such as Sony, Samsung, Sharp, Toshiba, Philips, Ericsson, Hitachi, Panasonic, Nikon, HP, Oracle, LG, Logicom, GE, NEC, Syscon, FDC, Johnson Controls, Westcon, Metra… the list goes on.

The world of global trade is now changing ever faster as we become more interdependent and as we grasp the massive innovation opportunities presented by digital technologies. It is increasingly imperative that we continue to create the partnerships and collaborations that have always driven the progress of nations, companies and individuals engaged in trade.

This is seen nowhere better than the Dubai Industrial Strategy 2030, the Government of Dubai’s plan to develop the emirate as an industrial hub for knowledge-based innovation and sustainable industrial activities. As many as 75 strategic initiatives have been identified to support this transformation.

As we enter and progress through 2020, there’s a rising market expectation that the electronics and electrical sector will gain momentum in the run-up to Expo 2020. As the Premier Global Trade Partner of Expo 2020 Dubai and frontline growth engines of the economy, DP World will continue to play a leading role in enhancing various investment opportunities through added- value initiatives, incentives and competitive capabilities.

Jebel Ali Port is the regional gateway for the electronics sector and Jafza is the regional base for global electronic brands. Jafza is home to more than 1,200 electronics companies from 90 countries and continues to be the preferred destination
in the Middle East for the global electronic goods sector.

As global trade enablers, we are fully aware that the world of electronics trade is built on the international supply chain, with the physical infrastructure of port terminals, logistics parks, transport services and multi-modal connectivity playing vital roles in effectively linking manufacturers to markets.

However, supply chains are only as good as their weakest link. That’s why we focus continuously on performance improvements at every stage of the supply chain, from points of goods manufacture to the points of their consumption, from the factory door to the shop floor.

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